Spotify | The Cookout Playlist Takeover with Bun B and Trill Burgers

AGENCY: WERC Crew

MARKET: Houston

ABOUT: Multi part video and merchandise campaign to celebrate Bun B’s takover of Spotify’s notable ‘The Cookout’ playlist.

This campaign brought Bun B’s takeover of The Cookout playlist to life. With the support of Houston-based agency, Rukaz Kultura, the video shoot featured homegrown Houston slabs, and appearances from Bun B, That Mexican OT, Kam Franklin of The Suffers, and artist GONZO247, who also designed a custom Spotify x Trill Burgers t-shirt and coloring book for a live-in store giveaway.